Hi, I’m Alex

Modern house with wooden exterior, large windows, and stone pathway in a hilly landscape with mountains in the background.

I’m a former in-store educator for Follain in Boston, where I spent four years immersed in clean skincare, helping thousands of women choose products that made them feel good in their skin.

Now I’m bringing that same passion and expertise online, with a mission:

To make healthy skincare approachable, effective, and a joyful part of everyday life.

Close-up of a white marble surface with gray veining.
Close-up image of a person’s skin with a dropper bottle dispensing a yellowish liquid onto the skin.

The Skin Edit

This site is my way of continuing that work—sharing product picks, ingredient insights, and real-world advice based on experience, not hype.

Whether you’re new to skincare or a seasoned serum-lover, I hope this space becomes your trusted source for recommendations that feel personal, not pushy.

P.S. I use affiliate links where it makes sense, always with transparency. Supporting those links helps me create free content and support my family—so thank you for being here!

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